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Darius Rafieyan

Stories

  • caption: A promotional sale on Nutella was more successful than planned: Customers came to blows trying to get jars of the sweet spread after a grocery chain cut prices by 70 percent.
    Business

    The 20-Year Quest To Save Nutella

    Global demand for hazelnuts is growing, thanks to the popularity of products like Nutella. So it should be a great time to be in the hazelnut business... but there's one big problem.